Before you make your application, here are some of the dates you’ll need to know:

Step One
21 March – applications are open!
18 April – the last day to submit your application
16 May – we’ll let you know whether you’ve made it through to the next stage

Step Two

16 May – you’ll have two weeks to prepare a creative brief and complete a video interview
20 June – we'll let you know whether you're going to be joining us in London as a finalist

Step Three

13 and 14 July – a two-day selection event at our offices in London
17 July – our final four will be revealed…

What you need to know

To help you with your application, here’s a breakdown of each step we’ll be taking to find our new publicists.

Step One – The Application

We’ve designed questions and tasks to really test your skills, strengths and potential – not your experience. That’s why a simple CV submission just isn’t going to cut it.

You’ll share your answers through our online application form, run through our partner Applied.

You’ll have a word limit for each question, so please check this before you submit. We’d encourage you to write and check your application offline first.

1.       Pick a book that you can’t put down. Tell us how you’d create a moment in the media for it to catch people’s attention. (250 word limit)

What we're looking for here:

You’re comfortable flexing your style to persuade different audiences to get on board with what you have to say and what you have to sell. You’ll be open to different perspectives and adapt your approach as you learn along the way.

Some things to think about:

  • What’s your hook? Why would a vlogger/TV booker/journalist/radio producer/ be interested?
  • Where would you target specifically – this could be anything from your favourite YouTube channel to a magazine, TV show - and why?
  • Consider who is reading, watching or listening to the channel you’ve picked – why would this strike a chord with them?

2.       Tell us about something you’re proud of making happen. (250 word limit)

What we’re looking for here:

You’ll have plenty of ideas, but just as importantly, you’re able to make your ideas happen – you’ll have the grit, tenacity and pragmatism to see them through.

Some things to think about:

  • How did you plan and organise yourself and/or others to bring your idea to life?
  • What obstacles did you face, and how did you overcome these?
  • How did you bring others along with you? Perhaps that was about taking a lead, influencing others or creating a sense of excitement around what you were doing or creating?

3.       Which recent digital campaign has made you sit up and take notice? What could we learn from this at Penguin Random House? (250 word limit)

What we're looking for here:

You’re at home with digital and social media – you’ll know your Buzzfeed from your Mashable and what it takes to create content and spark conversation online.

Some things to think about:

  • What specifically caught your attention and how did they do it?
  • What inspiration could you take from it and how could it be relevant for Penguin Random House?
You have until midnight on Tuesday 18 April, best of luck!
You’ll take a breather then as we spend the next few weeks reading your responses.

We’ll be back in touch with you by Tuesday 16 May to let you know if you’ve made it through to the next stage. If, sadly, our journey together ends there, it needn’t be the end of the road – our careers site is always full of more opportunities that we advertise throughout the year.

Step Two

The second stage will be about getting to know you a little better.

We’ll do that through a creative brief that you’ll share with us through a video interview.

We know that some of you will have exams around this time, but the preparation shouldn’t take you more than a couple of hours.

And don’t worry about the video interview itself – just relax and be yourself.

You’ll have two weeks to share this with us, and we’ll let you know whether you’re a Scheme finalist by Tuesday 20 June.

Step Three

The final isn’t all about what you can show us. We want to show you what we do too and where we do it.

On Day One you’ll arrive at our London offices and meet our publishing teams so you can see what kind of books and brands you might be working on.

We’ll eat together in the evening, to a soundtrack of your choice (here's what we listened to last year) before you head back to your hotel for an early night.

Hotel, travel and meal are all on us by the way.

Day Two

This is where it gets real.

You’ll be at our Vauxhall Bridge Road offices where we’ll get to know each other better through individual and group exercises. We’ll be sure to design the challenges to be fun, relevant and interesting, so you have the chance to show us your potential as a publicist.

Then you get to relax…

…at least until 17 July when we’ll be back in touch with you to let you know whether you’ve made it through.

We’ll be giving detailed feedback to each of our finalists, so that even if you’re not one of our final four, you’ll have something to learn from and take with you for next time.

That's about it.

We can’t wait to meet you.